Etsy Reverse Price Calculator

To clear $50 before income tax on a US Etsy order with $20 in costs, charge at least $77.85 under the standard fee assumptions below. Enter your own costs and profit target to find the minimum price in cents.

Find your minimum Etsy price

Enter your target and costs, then calculate.

How the reverse price formula works

Start with (target profit + costs + $0.45) ÷ 0.905. The $0.45 combines a $0.20 listing charge and the $0.25 fixed payment fee. The 0.905 is the portion left after the 6.5% transaction fee and 3% payment processing fee. The calculator then checks the amount in cents with the two percentage fees rounded separately.

FeeAssumption
Listing$0.20
Transaction6.5%
US payment processing3% + $0.25

When to adjust the estimate

Buyer-paid shipping and gift wrap can change the fee base, and applicable sales tax may affect payment processing. Discounts, currency conversion, ads and refunds are outside this estimate. Use the Etsy Fee Calculator to model standard fees on a specific order and the Offsite Ads calculator for attributed orders.

Official Etsy sources

Check the result before setting a price

At $77.85, the estimated transaction fee is $5.06, payment processing is $2.59, and listing costs $0.20. After those fees and $20 in costs, $50 remains. At $77.84, the same rounded fees leave $49.99. Include packaging and any postage you cover when entering your costs.

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